AI Crisis Support

Guided Support for Moments of Distress

A mobile-first support flow designed for NAMI.org to help users navigate moments of overwhelm through guided actions, emotional support, and clear pathways to real help.

The Problem

When people experience moments of intense anxiety or emotional distress, their ability to process information and make decisions is significantly reduced.

Traditional informational pages, even when helpful, can feel overwhelming in these moments — requiring users to read, interpret, and navigate while already struggling.

In these situations, users don’t need more information — they need guidance, reassurance, and immediate, clear actions.

I wanted to explore how a more supportive, step-by-step experience could help users feel less alone and more in control during a crisis.

The Solution

I designed a mobile-first support flow that guides users step-by-step through moments of distress, offering simple choices and clear actions.

Instead of overwhelming users with options, the experience focuses on one decision at a time, helping them move forward gradually.

The system combines emotional reassurance with practical support, allowing users to choose between calming exercises, speaking to a real person, or accessing relevant information.

The goal was to create an experience that feels supportive, safe, and easy to follow, even in moments of high stress.

Key Concept - Guided, Low-Effort Decisions

The core idea behind this design is reducing decision-making effort by presenting users with simple, guided choices at each step.

Instead of asking users to navigate or search, the system responds to their emotional state and offers clear next actions.

This transforms the experience from “finding help” into being gently guided toward it, making support feel more immediate and accessible.

Breathing Exercise

The breathing exercise provides a simple, guided activity to help users regulate their emotions.

Instructions are broken into small steps, with reassuring language to reduce pressure and encourage continuation.

Reflection

This project helped me think more deeply about designing for users in vulnerable emotional states, where clarity and empathy are just as important as functionality.

One of the main challenges was reducing complexity without oversimplifying the experience, ensuring that users still had access to meaningful support.

It pushed me to focus on tone, pacing, and decision-making effort — not just layout and structure.

Overall, it strengthened my ability to design experiences that feel not only usable, but also supportive and human.

The User

The user is someone experiencing emotional distress, anxiety, or a potential crisis — often while feeling overwhelmed, confused, or mentally fatigued.

They are likely using their phone in the moment, looking for immediate help rather than long-form information.

Their ability to focus, read dense content, or make complex decisions is limited.

Their main need is to feel supported, guided, and gently directed toward the next step, whether that is calming down, understanding what they’re experiencing, or reaching out for help.

Entry Point

The experience begins with a simple, supportive question that acknowledges the user’s emotional state.

Instead of presenting options immediately, the interface creates a moment of pause and reassurance, helping users feel seen before taking action.

Based on the user’s input, the system responds with a calm, empathetic message and offers a small set of clear options.

These options represent different types of support — self-regulation, human connection, or immediate help — allowing users to choose what feels right.

Chat with Supporter

The chat interface provides a safe space for users to communicate with a trained supporter.

The tone is empathetic and conversational, helping users feel heard and supported without pressure.

Nami HelpLine

This screen offers immediate access to crisis support, clearly communicating that help is available and accessible.

The design minimizes distractions and focuses on a single, clear action to reduce hesitation.

Guided Resources

When appropriate, the system gently introduces relevant informational resources based on the user’s situation.

This connects emotional support with educational content, helping users better understand what they’re experiencing.